ALEX ATIENZA
ALEX ATIENZA · PRODUCT DESIGNER · PORTLAND, OR

I design systems that make complex software feel obvious — and lately, I’m asking what that means when the software can think back.

I’m a product designer in Portland, Oregon. Sixteen years in, I still believe the best design work is mostly editing — removing until only the true thing is left.

I’ve spent most of my career on design systems and the unglamorous infrastructure of good software. Now I’m turning that same rigor toward AI: not demos, but the quieter question of how people learn to trust a machine’s judgment.

EXPERIENCE
New Relic 2021 — PRESENT
Product Design Manager · Infrastructure & Observability → Leads a global design team across the US, Europe & India; shipped AI Monitoring and other 0-to-1 initiatives.
Cvent 2019 — 2021
Lead Product Designer · Design Systems → Scaled the design system as ambassador; shaped the vision for Cvent Studio and Attendee Hub.
Comscore 2016 — 2019
User Experience Lead · Design Systems → Founded Forge; led 6 designers reimagining Comscore’s National & Local TV products.
Wind River 2015 — 2016
User Experience Lead · IoT → Led design for Helix Device Cloud, Wind River’s enterprise IoT platform.
ZeniMax / Bethesda 2011 — 2015
Senior UX Designer · Games & Platform → The Elder Scrolls Online (PC/Xbox/PS4) and Bethesda.net’s digital-distribution platform.